Committees
Education Committee
The Education Committee is comprised of members who collaborate with staff to provide input and recommendations in the creation, development, implementation, delivery and evaluation of OAO continuing education initiatives.
Responsibilities
- Research, recommend and schedule education offerings for regional seminars.
- Ensure all education is either ABO-NCLE approved or submitted to the OODB for approval.
- Offer input on venues for education program.
- Solicit new courses/instructors from industry for on-site and on-line programming.
- Research and recommend new formats for delivery, including panel discussions, hands-on workshops, plant tours, etc.
- Monitor and evaluate courses/instructors.
- Write articles/columns for the quarterly OAO e-newsletter.
- Serve as resource for staff to implement education programming.
- Prepare and submit committee report for each OAO Board meeting.
Chair
Gilbert Blazek III
(330) 259-6719
Email
Marketing Communications Committee
The Marketing Communications Committee is comprised of members who provide input and direction to OAO marketing and communications projects and programs. Committee members will work with staff and in tandem with other OAO committees to create seamless marketing communications efforts.
Responsibilities
- Create greater awareness through branding program.
- Develop and implement annual member survey with input from Membership Committee and benchmark results with previous surveys.
- Develop and implement annual member survey.
- Research and recommend product/service pricing.
- Solicit and/or write articles/columns for the quarterly OAO e-newsletter.
- Evaluate and recommend direction for the OAO website and social media platforms.
- Strengthen and promote OAO advocacy activities.
- Prepare and submit committee report for each OAO Board meeting.
Chair
Nisha Ahmad
Membership / Welcoming Committee
The Membership Committee is comprised of members who draw on their industry expertise and work with staff to provide input and recommendations to enhance OAO membership initiatives.
Responsibilities
- Develop and implement annual member survey with input from Marketing Communications Committee and benchmark results with previous surveys.
- Make recommendations on and evaluate processes and programs that will increase membership retention and recruitment.
- Identify and review ideas for new benefits and products/services for members.
- Make regular calls to members with lapsed memberships.
- Grow and mentor Member-Get-a-Member
- Act as a resource for staff to implement projects/programs.
- Write articles/columns for the quarterly OAO e-newsletter.
- Prepare and submit committee report for each OAO Board meeting.
Chair:
Cesar Rodriquez
(419) 343-8321
Email
Partnership Committee
The Partnership Committee is comprised of members who provide an effective process for identifying, recruiting, retaining and recognizing partners. Works with staff to secure partnerships to enhance the OAO bottom line with a significant source of non-dues revenue.
Responsibilities
- Research and recommend partnerships that financially support OAO.
- Contact and solicit past and prospective partners from within and outside the optical industry.
- Structure benefits for partnership levels.
- Review marketing collateral and contracts for partnerships.
- Develop and implement opportunities to recognize partners.
- Write articles/columns for the quarterly OAO e-newsletter.
- Prepare and submit committee report for each OAO Board meeting.
Co-Chair
John Bruening
(440) 321-5002
Email
Co-Chair
Shirley Earley
(513) 289-8808
Email
